Head-to-head comparison
ART19 vs Podtrac Industry Rankers
Two of the analytics tools podcasters reach for. Here's how they differ on pricing, features, audience, and the trade-offs that actually matter day-to-day.
Amazon-owned enterprise analytics and dynamic ad insertion platform.
Best for: Enterprise networks
Free monthly publisher rankers that drive industry-wide visibility.
Best for:
At a glance
The honest trade-offs
ART19
Pros
- Direct pipe into Amazon DSP demand
- IAB-certified measurement and dynamic ad insertion
- Trusted by major podcast networks
Watch-outs
- Sales-gated pricing, no self-serve tier
- Overkill for solo or indie shows
- Bandwidth-based costs scale unpredictably
Podtrac Industry Rankers
Pros
- The industry leaderboard journalists actually cite
- Free measurement tag for publishers
- Useful credibility marker in pitch decks
Watch-outs
- Only ranks shows enrolled in Podtrac
- Top spots dominated by major networks
- Methodology updates can shift rankings
Which one should you pick?
Pick ART19 if
You’re building around enterprise networks. Now Amazon-owned and plumbed straight into Amazon DSP, ART19 is built for shows pulling enterprise download volumes and selling dynamic ads at scale. Independents need not apply — this is sales-led with bandwidth-based pricing that assumes you already have ad sales relationships.
Pick Podtrac Industry Rankers if
You’re building around . Podtrac's monthly rankings are the chart trade press quotes when they say 'top 10 podcasts.' It only counts shows that enrolled their measurement system, so the absence of a network doesn't mean nothing, but a top-tier appearance is genuinely useful in a pitch deck.
Also worth comparing
Or see all ART19 alternatives.
Frequently asked
What does ART19 do better than Podtrac Industry Rankers?
ART19's standout is "Direct pipe into Amazon DSP demand". Podtrac Industry Rankers doesn't make that promise — it leans into "The industry leaderboard journalists actually cite" instead. If the first sentence describes your workflow, pick ART19; if the second does, pick Podtrac Industry Rankers.
What are the trade-offs?
ART19: sales-gated pricing, no self-serve tier. Podtrac Industry Rankers: only ranks shows enrolled in podtrac. Whether either matters depends entirely on what you actually need — neither is a deal-breaker by itself.
Can I use ART19 and Podtrac Industry Rankers together?
Both are analytics tools so most teams pick one. Some workflows do combine them — for example, using ART19 for one show or episode type and Podtrac Industry Rankers for another. Worth trying both free tiers before committing.