Head-to-head comparison
British Podcast Awards vs The Podcast Show London
Two of the resources tools podcasters reach for. Here's how they differ on pricing, features, audience, and the trade-offs that actually matter day-to-day.
UK podcasting industry awards celebrating their 10th anniversary in 2026.
Best for: UK podcast awards
UK and Europe's largest podcasting festival, held annually at London's Business Design Centre.
Best for: European industry event
At a glance
The honest trade-offs
British Podcast Awards
Pros
- UK industry standard recognition
- 33 categories across format and genre
- New Ambassador program for 2026
Watch-outs
- UK-focused entries skew the field
- Entry fees per submission
- October ceremony is late in the year
The Podcast Show London
Pros
- Best European podcast event
- Strong platform participation across the industry
- International advisory board
Watch-outs
- London travel and hotel costs
- Schedule is dense over two days
- Day-pass pricing varies
Which one should you pick?
Pick British Podcast Awards if
You’re building around uk podcast awards. The UK industry's main awards night. The 10th anniversary edition is at Indigo at The O2 on October 1, 2026.
Pick The Podcast Show London if
You’re building around european industry event. If you're in the UK or European podcasting industry, this is the event of the year. The 2026 fifth edition runs May 20-21 at London's Business Design Centre in Islington.
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Frequently asked
What does British Podcast Awards do better than The Podcast Show London?
British Podcast Awards's standout is "UK industry standard recognition". The Podcast Show London doesn't make that promise — it leans into "Best European podcast event" instead. If the first sentence describes your workflow, pick British Podcast Awards; if the second does, pick The Podcast Show London.
What are the trade-offs?
British Podcast Awards: uk-focused entries skew the field. The Podcast Show London: london travel and hotel costs. Whether either matters depends entirely on what you actually need — neither is a deal-breaker by itself.
Can I use British Podcast Awards and The Podcast Show London together?
Both are resources tools so most teams pick one. Some workflows do combine them — for example, using British Podcast Awards for one show or episode type and The Podcast Show London for another. Worth trying both free tiers before committing.