Mux

Custom video infrastructure

Mux is the developer-first video API used by serious products that need streaming infrastructure without building it from scratch. Pricing is $0.0075/min for encoding, $0.15/GB for delivery, and $0.015/GB/month for storage. Best for technical teams shipping a custom video product; not a tool for non-engineers.

Mux is the streaming-video API of choice for engineering teams building serious video products. The customer list includes HBO Max, Patreon, Robinhood, and a long tail of SaaS companies that needed proper adaptive bitrate streaming without spending two years building it. The model is fully pay-as-you-go: $0.0075 per minute of encoding at list rates with volume discounts kicking in at 50,000 minutes per month, delivery at $0.15/GB for the first 500GB then dropping to $0.10/GB up to 5TB, and storage at $0.015/GB per month. Smaller spenders are encouraged to stay on pay-as-you-go below $40/month, with prepaid credit options (Launch at $20/month for $100 worth of usage, Scale at $500/month for $1,000) for larger workloads. DRM is a separate $100/month access fee plus $0.003 per license. Mux Robots, their AI-powered video features, are free for up to 100M units through May 15, 2026. For podcasters, Mux makes sense if you're building a custom platform: a member-only video archive, a paid show with sophisticated entitlements, or a B2B product where video is part of the value prop. The cost-per-stream genuinely beats Vimeo and Wistia at scale, and the developer experience is excellent (good docs, real-time analytics via Mux Data, sane defaults). For anyone who just wants to upload an episode and embed it on a website, this is the wrong abstraction. You'll write code, manage tokens, and own the playback experience. Worth it for the right team, painful for the wrong one.