Head-to-head comparison

Bumper vs CoHost

Two of the analytics tools podcasters reach for. Here's how they differ on pricing, features, audience, and the trade-offs that actually matter day-to-day.

Growth analytics and audience development run by industry veterans.

Best for: Brand podcasters

B2B-focused analytics with prefix tracking and audience attribution.

Best for: B2B podcasters

At a glance

Field
Bumper
CoHost
Best for
Brand podcasters
B2B podcasters
Price tier
Platforms
Web
Web
Audience
AgenciesEnterprise
Small teamsAgencies

The honest trade-offs

Bumper

Pros

  • Bumper Score helps publishers prove ad value
  • Founded by respected industry operators
  • Combines software with growth campaign execution

Watch-outs

  • $500/mo minimum prices out solo hosts
  • Service-heavy model, not pure SaaS
  • Aggregates other data, doesn't replace hosting analytics

CoHost

Pros

  • Reveals companies and job titles of listeners
  • Works as prefix on existing hosting
  • Tracking links unify marketing attribution

Watch-outs

  • B2B features pointless for consumer shows
  • Smaller audience database than enterprise tools
  • Prefix-only setup feels limiting at higher tiers

Which one should you pick?

Pick Bumper if

You’re building around brand podcasters. Bumper isn't really analytics software — it's a podcast growth agency with a measurement dashboard bolted on, run by ex-CBC and ex-Pacific Content operators who actually know how shows grow. At $500/mo for the dashboard alone, it's pitched at networks and brand podcasters, not someone trying to crack 1,000 downloads.

Pick CoHost if

You’re building around b2b podcasters. CoHost nails the niche nobody else owns — B2B analytics that tell you which companies your listeners actually work at. If you're running a thought-leadership podcast for sales pipeline, it's the closest thing to LinkedIn-style attribution for audio.

Also worth comparing

Or see all Bumper alternatives.

Frequently asked

What does Bumper do better than CoHost?

Bumper's standout is "Bumper Score helps publishers prove ad value". CoHost doesn't make that promise — it leans into "Reveals companies and job titles of listeners" instead. If the first sentence describes your workflow, pick Bumper; if the second does, pick CoHost.

What are the trade-offs?

Bumper: $500/mo minimum prices out solo hosts. CoHost: b2b features pointless for consumer shows. Whether either matters depends entirely on what you actually need — neither is a deal-breaker by itself.

Can I use Bumper and CoHost together?

Both are analytics tools so most teams pick one. Some workflows do combine them — for example, using Bumper for one show or episode type and CoHost for another. Worth trying both free tiers before committing.