Head-to-head comparison
Casted vs Voxalyze
Two of the analytics tools podcasters reach for. Here's how they differ on pricing, features, audience, and the trade-offs that actually matter day-to-day.
B2B podcast intelligence platform for revenue teams.
Best for:
Podcast SEO and visibility analytics across global directories.
Best for: Growth-focused publishers
At a glance
The honest trade-offs
Casted
Pros
- Connects podcast plays to named accounts
- CRM integrations enable sales attribution
- Combines multi-format content engagement in one view
Watch-outs
- Built for enterprise B2B teams, not creators
- Pricing and onboarding involve account-management overhead
- Less relevant for B2C shows
Voxalyze
Pros
- Sharp keyword and search visibility analytics
- Tracks Apple and Spotify across 14 languages
- Reports up to 24% audience growth from optimization
Watch-outs
- Pricing not public, sales call required
- Weak for attribution or ad measurement
- Smaller US footprint than European
Which one should you pick?
Pick Casted if
You’re building around . Casted is the B2B content platform that connects podcast plays to specific named accounts. CRM integration, sales attribution, multi-format engagement in one dashboard.
Pick Voxalyze if
You’re building around growth-focused publishers. Voxalyze invented Podcast Visibility Optimization — essentially SEO for Apple Podcasts and Spotify search — and the visibility module is genuinely the strongest in that niche. It's pricey, opaque about pricing, and not what you want if you mostly need download or attribution data.
Also worth comparing
Or see all Casted alternatives.
Frequently asked
What does Casted do better than Voxalyze?
Casted's standout is "Connects podcast plays to named accounts". Voxalyze doesn't make that promise — it leans into "Sharp keyword and search visibility analytics" instead. If the first sentence describes your workflow, pick Casted; if the second does, pick Voxalyze.
What are the trade-offs?
Casted: built for enterprise b2b teams, not creators. Voxalyze: pricing not public, sales call required. Whether either matters depends entirely on what you actually need — neither is a deal-breaker by itself.
Can I use Casted and Voxalyze together?
Both are analytics tools so most teams pick one. Some workflows do combine them — for example, using Casted for one show or episode type and Voxalyze for another. Worth trying both free tiers before committing.