Head-to-head comparison
Frontify vs Google Drive
Two of the asset sharing tools podcasters reach for. Here's how they differ on pricing, features, audience, and the trade-offs that actually matter day-to-day.
Ubiquitous shared drive with cheap storage and easy guest access.
Best for: Cross-platform teams
At a glance
The honest trade-offs
Frontify
Pros
- Living brand guidelines, not static PDFs
- MAU billing means dormant users don't cost
- Strong asset library and portal features
Watch-outs
- Custom pricing in the five-figure annual range
- Onboarding is non-trivial
- Overkill for podcast-only teams
Google Drive
Pros
- Cheapest serious cloud storage per GB
- Universal access, everyone has a Google account
- Tightly integrated with Docs and Workspace
Watch-outs
- 30GB Starter is too small for video
- Pooled storage punishes one heavy user
- Share-permission UI confuses non-technical guests
Which one should you pick?
Pick Frontify if
You’re building around brand portals at scale. Frontify is brand-management software for teams that have outgrown PDF brand guidelines. Pricing is custom, but published ranges suggest $8K-$15K/year for 10-25 users and an MAU model that bills only for active users.
Pick Google Drive if
You’re building around cross-platform teams. Google Drive is the cheapest serious cloud drive on the market, and it's where most podcast teams end up because everyone already has a Gmail. The 30GB Business Starter tier is too tight for video podcasts, and pooled storage means heavy users punish their teammates — but the price-per-GB still beats nearly everyone.
Also worth comparing
Or see all Frontify alternatives.
Frequently asked
What does Frontify do better than Google Drive?
Frontify's standout is "Living brand guidelines, not static PDFs". Google Drive doesn't make that promise — it leans into "Cheapest serious cloud storage per GB" instead. If the first sentence describes your workflow, pick Frontify; if the second does, pick Google Drive.
What are the trade-offs?
Frontify: custom pricing in the five-figure annual range. Google Drive: 30gb starter is too small for video. Whether either matters depends entirely on what you actually need — neither is a deal-breaker by itself.
Do they support the same platforms?
Google Drive works on macOS, Windows, iOS, Android where Frontify doesn't. If you're on a specific OS or device, that may decide for you.
Can I use Frontify and Google Drive together?
Both are asset sharing tools so most teams pick one. Some workflows do combine them — for example, using Frontify for one show or episode type and Google Drive for another. Worth trying both free tiers before committing.