Creative pay 2026
Copywriter salary in Wisconsin (2026)
Writers and copywriters in Wisconsin earn a median $64,370 a year ($30.95 an hour), according to BLS wage data for May 2025. That is 16% below the US median of $76,910; Wisconsin is 28th of 44 states and territories. The median for every job in Wisconsin is $50,270, so this pays 28% more than the typical job there.
- $64,370median a year in Wisconsin
- $30.95median an hour
- −16%vs the US median ($76,910)
- 710employee jobs (BLS estimate)
What is the salary range for a copywriter in Wisconsin?
Half of writers and copywriters in Wisconsin earn between $51,710 and $77,220. Pay is bunched more tightly than nationally: the 90th percentile is 1.9 times the 10th, against 3.2 times across the US.
| 10th percentile | $47,410 | $44,310 | $22.79 |
|---|---|---|---|
| 25th | $51,710 | $58,230 | $24.86 |
| Median | $64,370 | $76,910 | $30.95 |
| 75th | $77,220 | $101,950 | $37.13 |
| 90th percentile | $90,880 | $139,870 | $43.69 |
The mean (average) is $67,210, above the median, pulled up by the highest earners.
How does Wisconsin compare with other states?
Wisconsin sits 28th of 44, between West Virginia ($64,410) and Nevada ($63,910).
Which cities in Wisconsin pay writers and copywriters best?
Of the 4 metro areas in Wisconsin where BLS publishes a median for the job, Minneapolis-St. Paul-Bloomington pays most, at $76,470, 19% above the state median.
| Minneapolis-St. Paul-Bloomington, MN-WI | 570 | $76,470 | $36.76 |
|---|---|---|---|
| Milwaukee-Waukesha, WI | 270 | $63,910 | $30.73 |
| Madison, WI | 150 | $68,760 | $33.06 |
| Green Bay, WI | 40 | $61,500 | $29.57 |
How many writers and copywriters work in Wisconsin?
BLS estimates 710 employee jobs, 0.24 in every 1,000 jobs in the state. The job is rarer here than nationally: a location quotient of 0.78, where 1 is the US average. The employment estimate is rough: its relative standard error is 17%.
Employees only. BLS does not count the self-employed, who are a large share of several creative jobs.
What do other creative jobs pay in Wisconsin?
2 of the 6 other creative jobs below pay a higher median in Wisconsin.
| UX/UI designer | $95,340 | 880 |
|---|---|---|
| Motion designer | $64,890 | 210 |
| Graphic designer | $59,900 | 4,130 |
| Video editor | $53,430 | 240 |
| Videographer | $52,810 | 300 |
| Photographer | $42,060 | 850 |
What do freelance writers and copywriters charge?
Upwork, copywriters list $19 to $45 an hour, worldwide. Wisconsin's employee median of $30.95 an hour is inside that range. The rate calculator works out an hourly rate from the salary you want.
Questions
What is the average copywriter salary in Wisconsin?
The median is $64,370 a year and the mean is $67,210, from BLS data for May 2025 covering about 710 employee jobs.
How much does a copywriter make an hour in Wisconsin?
The median hourly wage is $30.95. The bottom 10% earn under $22.79 and the top 10% over $43.69.
What does a starting copywriter earn in Wisconsin?
BLS does not publish pay by experience. The lowest-paid quarter of writers and copywriters in Wisconsin earn under $51,710 a year and the lowest-paid tenth under $47,410, which is the nearest guide to starting pay.
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Where do these numbers come from?
US Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 (published 15 May 2026). Occupation 27-3043, Writers and Authors. Employees only; annual figures are hourly times 2,080.
n = 710 jobs in the Wisconsin estimate. Last updated 2 October 2026.
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Copywriter pay in other states
- District of Columbia $129,300
- Maryland $104,330
- Connecticut $98,460
- Louisiana $89,520
- California $86,480
- Washington $85,700
- Massachusetts $85,260
- Virginia $85,000
- New Jersey $81,590
- Oregon $80,540
- Pennsylvania $77,410
- Colorado $76,830