Right now the top three are This American Life, Notes from the Edge and The Shawn Ryan Show. Those three covers are the ones an American listener browsing Society & Culture sees first, so they are the fairest thing to hold yours up against.
Your cover in the American Society & Culture chart
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This American LifeThis American Life - 2
Notes from the EdgeGamut Podcast Network - 3
The Shawn Ryan ShowShawn Ryan - 4
The Ezra Klein ShowNew York Times Opinion - 5Your cover goes hereTap to choose, or drop a file on this row
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Stuff You Should KnowiHeartPodcasts - 7
Happy Hour with Ina GartenVox Media - 8
Miss Understood with Rachel UchitelRachel Uchitel - 9
The Oprah PodcastHarpo - 10
Dream Life ClubSumi Krishnan - 11
The Dr. John Delony ShowRamsey Network - 12
Freakonomics RadioFreakonomics Radio + Stitcher - 13
Modern WisdomChris Williamson - 14
Paper TrailProPublica - 15
Behind the BastardsCool Zone Media and iHeartPodcasts - 16
The Why Files: Operation PodcastThe Why Files: Operation Podcast - 17
The Permanent Questions With David BrooksThe Atlantic - 18
The Best People with Nicolle WallaceMS NOW, Nicolle Wallace - 19
The ManFlu | Exploring Gender Dynamics, Partnerships & Raising Boys Who CareLucy McAfee - 20
Going Public With Ross MandellRoss Mandell - 21
The InterviewThe New York Times - 22
Two Girls One GhostSony Music Entertainment - 23
On with Kara SwisherVox Media - 24
Brooke and Connor Make A PodcastTMG Studios - 25
Before & After with Lester HoltNBC News - 26
Symptomatic: A Medical Mystery PodcastiHeartPodcasts - 27
EmbeddedNPR - 28
Where Should We Begin? with Esther PerelEsther Perel Global Media - 29
The Telepathy TapesKy Dickens - 30
Chicks in the OfficeBarstool Sports - 31
CreepCastWendigoon & MeatCanyon - 32
The Way I Heard It with Mike RoweThe Way I Heard It with Mike Rowe - 33
HeavyweightPushkin Industries - 34
ScamfluencersAudible - 35
The Viall FilesNick Viall - 36
OtherworldOtherworld - 37
I’m Not a Monster Presents… Where is Austin Tice?BBC Sounds - 38
Radio RentalTenderfoot TV & Audacy - 39
What Now? with Trevor NoahTrevor Noah - 40
Revisionist HistoryPushkin Industries - 41
This Is Actually HappeningAudible - 42
Girls Next LevelHolly Madison & Bridget Marquardt - 43
The Happiness Lab with Dr. Laurie SantosPushkin Industries - 44
Cleared Hot - Powered By BRCCAndy Stumpf - 45
Chrisley Confessions 2.0PodcastOne - 46
The Dating DetectivesDear Media - 47
So SupernaturalAudiochuck | Crime House - 48
Danny Jones PodcastDanny Jones | Daylight Media - 49
The Curiosity Shop with Brené Brown and Adam GrantVox Media Podcast Network - 50
Simply RelationalDarran Crager and Dr. Shelly Crager - 51
I've Had ItJennifer Welch and Angie Sullivan - 52
TED Talks DailyTED - 53
All There Is with Anderson CooperCNN Podcasts - 54
The Nerve with Maureen CallahanMK Media - 55
HysteriaHysteria - 56
Against The OddsAudible - 57
Talk Easy with Sam FragosoHigher Ground - 58
Offline with Jon FavreauCrooked Media - 59
If Books Could KillMichael Hobbes & Peter Shamshiri - 60
Reaching OutFuturo Media - 61
Timcast IRLTimcast Media - 62
Wild Card with Rachel MartinNPR - 63
Lights Out Library: Sleep DocumentariesOlimpia Pérez - 64
We Can Do Hard ThingsTreat Media and Glennon Doyle - 65
Modern LoveThe New York Times - 66
AdriftApple TV / Blanchard House - 67
Smart Travel: Upgrade Your GetawaysNerdWallet Travel - 68
Philosophize This!Stephen West - 69
The Gray Area with Sean IllingVox - 70
Conversations with ColemanThe Free Press - 71
Bloodline Banter2M Media Group - 72
The Town with Matthew BelloniThe Ringer - 73
Good GuysDear Media - 74
The Rewriting HumanityJim Walsh - 75
Hey Jonas!iHeartPodcasts - 76
Let's Be Honest with Kristin CavallariDear Media - 77
Khloé in Wonder LandKhloé Kardashian - 78
Jack Neel PodcastJack Neel - 79
Happy Healthy CaregiverElizabeth Miller Featured on The Whole Care Network - 80
Keeping It Real: Conversations with Jillian MichaelsJillian Michaels - 81
Hang Out with Sean HannityFox News Media - 82
The Person Who Believed In Me with David BegnaudDo Good Crew - 83
The Travel BratsSofia Blanno, Natalie Brouwer - 84
LOWJack Rhysider - 85
Code SwitchNPR - 86
The Jeremy Boreing ShowBoreing Media - 87
Stuff They Don't Want You To KnowiHeartPodcasts - 88
Say It Anyway with Corey Proffitt-BoydNew Image Studios - 89
Open Book with JennaTODAY, Jenna Bush Hager - 90
Locked In with Ian BickIan Bick - 91
The SpeakerKQED - 92
It's Been a MinuteNPR - 93
Focus: We Keep Us SafeKUOW News and Information - 94
Diabolical LiesKatie Gatti Tassin & Caro Claire Burke - 95
Next Question with Katie CouricKatie Couric Media - 96
Wartime StoriesUnknown - 97
Making Space with Hoda KotbHoda Kotb, TODAY - 98
Abroad in JapanStak - 99
The Lila Rose ShowLila Rose - 100
Astonishing LegendsAstonishing Legends Productions - 101
The Andrew Klavan ShowThe Daily Wire
Society & Culture in other countries
Other genres in the United States
What is different about the American chart
The US store is the one every other chart borrows from, and the most contested. It is also where the house styles are set: when a genre has a convention, this is usually the chart it was established in. The top publisher in a given genre here holds seven to nine of the hundred slots, so an independent cover is not competing with one network, it is competing with several at once.
Counted, in this hundred
Off the same chart drawn above, which is in Apple’s order: number one is the cover doing the most work in the United States right now.
35 of these 100 shows have a name longer than 25 characters. The average is 22.9. The longest is "The ManFlu | Exploring Gender Dynamics, Partnerships & Raising Boys Who Care", which is not a name that fits in a list row.
28 of them get by on two words or fewer. Those are the covers that can set their name large enough to read while scrolling.
iHeartPodcasts holds 4 of the 100 places. A publisher with that many shows in one chart is running a house style, so several of the covers you are placed against are variations of one another.
36 of these 100 also chart in the United Kingdom. The other 64 are local to this store, which is the part of the chart worth studying if you are publishing into it.