The State of Podcasting 2026
How long are business podcasts?
The typical top-charting business podcast runs 40 minutes an episode: that is the median of 82 shows' own medians, from 9,482 episodes released in the 12 months to 2 October 2026. Shorter than the all-chart figure of 50 minutes, it ranks 9th longest of 11 categories. 55% of episodes are under 30 minutes.
- 40 mintypical show’s median episode
- 22%of episodes run over an hour
- 6.2episodes a month, median show
- 9th of 11categories, longest first
How long is the typical business episode?
Across all 9,482 business episodes, the median is 27.3 minutes and the middle half run 8 to 55 minutes. Only a tenth run past 97 minutes.
| 10th percentile | 3.5 | 10.1 |
|---|---|---|
| 25th percentile | 7.9 | 22.8 |
| Median episode | 27.3 | 41.8 |
| 75th percentile | 54.7 | 61.7 |
| 90th percentile | 97.0 | 92.7 |
| Median of show medians | 40.1 | 49.9 |
Are business podcasts longer than other categories?
No: business is among the shortest. News is the shortest, at 35 minutes.
Median of each show's own median length. Categories with at least 40 charting shows.
How often do business podcasts publish?
The median business show publishes 6.2 episodes a month (all chart shows: 7.2). 28% are weekly and 13% daily. The most common schedule among the 83 charting business shows is weekly (23).
Schedule over the last 182 days of each feed.
How long are the top business podcasts?
The ten highest on Apple's US Business chart, with each show's median episode. Across all 82 charting business shows the range runs from Jota Jota Podcast (3 min) to Intermission (191 min).
| 1 | REAL AF with Andy Frisella | 85 min | 8.0 |
|---|---|---|---|
| 2 | Unblinded with Sean Callagy | 64 min | 0.7 |
| 3 | Young and Profiting (YAP) with Hala Taha: Entrepreneurship and Self-Improvement Podcast | 65 min | 12.2 |
| 4 | Proven Podcast | 60 min | 1.3 |
| 5 | Habits and Hustle | 65 min | 8.7 |
| 6 | The Learning Leader Show With Ryan Hawk | 57 min | 4.5 |
| 7 | the bossbabe podcast | 54 min | 2.5 |
| 8 | Coffeez with Joe Shalaby | 48 min | 4.3 |
| 9 | Founder's Story | 28 min | 10.9 |
| 10 | The Money Mondays | 37 min | 1.2 |
How many business podcasts are there?
The Podcast Index lists 390,680 shows filed under Business, 8.9% of all podcasts. 53,936 of them published in the 90 days to 26 September 2026: 13.8% of the category, a higher survival rate than the 9.4% for all podcasts.
Questions
How long should a business podcast be?
There is no rule, but the top-charting business shows have a median episode of 40 minutes, and half of their episodes run between 8 and 55 minutes.
How many episodes a month do business podcasts release?
The median charting business show released 6.2 episodes a month over the last six months; 13% published daily and 28% weekly.
What share of business podcast episodes are over an hour?
21.6% of the 9,482 business episodes released in the past year ran over 60 minutes, and 54.8% were under 30.
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Where do these numbers come from?
Slice, The State of Podcasting 2026: the RSS feed of every show on Apple Podcasts' top charts in six countries and eleven US genre charts, read on 2 October 2026. Category counts from the Podcast Census 2026 (Podcast Index database of 26 September 2026).
n = 82 business shows and 9,482 episodes. Last updated 2 October 2026.
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Other categories
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