JioSaavn

Indian market podcasters

JioSaavn is unavoidable if you want Indian audience reach — 100M+ users, RSS-based submission via YourCast, no audio uploads needed. The catch: podcasts are secondary on a music-first platform, so discovery for non-Hindi shows is thin. Submit if you target South Asia, ignore otherwise.

JioSaavn is one of India's largest music streaming platforms with over 100 million users, and it accepts podcasts via its YourCast portal. The submission process is RSS-based — you don't upload audio because JioSaavn doesn't host episodes, it just indexes them from your existing feed. You register on YourCast, submit your RSS link, receive a six-digit OTP at the email tied to your feed to verify ownership, and wait. Review typically takes 4-5 business days, then approved shows go live within another 2-3 days, so total turnaround is around a week. Distribution is also available indirectly through hosts including Blubrry, Captivate, Hubhopper, Ausha, RSS.com, Spreaker, and Omny Studios. For shows targeting India or the South Asian diaspora, JioSaavn genuinely matters — listener share for podcasts on the platform has grown alongside its music base, and the audience profile (mobile-first, younger, regionally diverse) is hard to reach via Apple or Spotify alone. The reality check is that podcasts remain a secondary feature on a music-led app, so the discovery surface is limited compared to dedicated podcast directories. Non-Hindi or non-Indian-language shows often see minimal organic traffic even after listing. Best for podcasters with India-specific audience goals, brands marketing into South Asia, or shows in Hindi, Tamil, Telugu, or other major Indian languages. Submission is free, so the only cost is the week of waiting.